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i.  A detailed Business Plan with clearly mapped out strategies and Unique Selling Point


ii.  A 3-year business financial projections showing minimum required capital for take-off and 

ROI plans




1.0 Executive Summary


1.1 Objectives


1.2 Mission


1.3 Keys to Success


2.0 Company Summary


2.1 Company Ownership


2.2 Location and facilities


2.3 Start-up Summary


Table: Start-up Funding


3.0 Products


3.1 Competitive Comparison


3.2 Future Products


4.0 Market Analysis Summary


4.1 Target Market Segment Strategy


4.2 Market Segmentation


4.3 Ind